Wanda Group :
Founded in 2011, WandaPictures is a wholly-owned subsidiary of Dalian Wanda Group’s Beijing Cultural Industry Group. WandaPictures’s businesses include film and TV development, investment, production, marketing, and distribution. The company commits to developing the film and TV business internationally.
WandaPictures takes the responsibility of deeply exploiting the cultural industry for Wanda Group, and it is renowned for its high-quality works in filming. Until now, WandaPictures has produced and released 101 titles, grossing more than 64 billion RMB total box office. WandaPictures’s successful titles include Mojin – The Lost Legend, the most famous Tomb-Raiding genre franchise and the benchmark of Chinese film industrialization; Detective Chinatown, a franchise that reflects WandaPictures’s strong capability of creating original IPs; Go Away Mr. Tumor, China’s entry for the 88th Oscar’s Best Foreign Language Film; Go Brother!, a franchise that extends a new era of the youth-themed movie.
Since 2017, WandaPictures has launched the "IP+" and "Elite+" strategies, and with the back of the two strategies, the company has structured the world’s leading film ecosystem. The "IP+" strategy energizes the film business’s industrial chain. Relying on Wanda's layout on the pan-entertainment industry chain, the strategy integrates and develops IPs with high operation value throughout Wanda’s system, and establishes a high-quality IP operating platform. To maximize the commercial value of IPs, besides developing high-quality film and TVs, the strategy also emphasizes exploring other aspects of IP development including gaming and merchandising. The "Elite +" strategy is aiming to build an open and collaborative platform for film talents and support the growth of young powers in the Chinese film industry.
In the future, WandaPictures will insist on its original beliefs, focusing on producing more high-quality works, establishing Wanda’s film industrial system, and becoming the most influential Chinese film and TV company via the support of the company’s strong resource platform. Meanwhile, WandaPictures will make full use of its oversea resources to aid more domestic films to go abroad, and expand the influence of Chinese culture across the world.
